Will Microsoft Ever Make a Smartwatch Again
Microsoft'south newest device could alter your mind about their mobile OS.
The majority of the world uses Windows to navigate their PC, merely simply 2.5% of mobile consumers rely on Microsoft to power their smartphones.
And I don't blame them.
Android and iOS mobile devices always seem to accept better apps, accessories, and even advertisement campaigns. Windows phones, on the other paw, accept ever lacked in all 3 departments. It's not that Microsoft mobile products are bad; they just haven't been as good as the contest.
Most of Microsoft's failure to make an impact in the mobile industry can be attributed to the Windows Telephone Os. The lack of bachelor apps is a huge problem and many would-exist owners of a Microsoft device go with something else solely based on this reason. But if contempo rumors show to be true, Microsoft may take created one of the best mobile devices e'er, thanks to a relatively new piece of technology: The smartwatch.
Smartwatches Are the Future of Mobile
Smartwatches have been met with a lot of skepticism and for many reasons. As Christopher Mims from QZ pointed out in an article concluding twelvemonth, among the concerns are:
- Smartwatches are going to be large. As in physically large.
- Insufficient battery life is killing the smartwatch dream.
- Smartwatches could be the next netbooks—in other words, a huge flop.
These are all valid apprehensions that may accept sounded true in 2013, but one expect at the smartwatches of today proves them all incorrect. Smartwatches aren't only better than e'er, they're withal improving. And it seems like Microsoft has been working difficult on their ain design while learning a matter or two from the Android wearables that currently boss the market.
According to a contempo written report from Forbes, Microsoft volition be launching a smartwatch within the next few weeks and only in time for the holiday season. Simply dissimilar its counterparts, Microsoft's device will exist different in 2 major ways.
- The battery life volition terminal twice as long as current smartwatches (Moto 360/Galaxy Gear).
- It will be cross-compatible with Android and iOS applications.
While information technology'southward unknown what other features will separate Microsoft's smartwatch from the competition, it is clearly the right direction for the company to finally make a splash in the mobile arena. Information technology may as well exist a good indicator that future Microsoft devices won't be completely powered by Windows.
One Product Family, 1 Platform, I Shop, Three Operating Systems
When Microsoft unveiled Windows 10 earlier this calendar month, the company emphasized how they wanted Windows to exist consistent across all devices. Whether it's your smartphone, tablet, laptop, desktop, or Xbox, Windows 10 volition have a converged awarding platform and a unified app store. But what Microsoft didn't tell united states is how their software will collaborate with other devices.
One of the showtime things Satya Nadella did when he took the helm of Microsoft was emphasize how he wanted the company'southward offerings bachelor beyond all devices. Different his predecessor, Steve Ballmer, who wanted to continue software services locked to Windows devices, Nadella believes Microsoft products should be at the "intersection of cloud and mobile."
Nadella's first step to make Microsoft device-agnostic was to finally release Office 365 to the iPad last March. The visitor had previously been in a long collision with Apple and anyone that wanted to use Part had to resort to using a Microsoft tablet. And that didn't work out so well.
Well-nigh people that own a tablet use an iPad.
Apple has a dominating 77.2% tablet market share and Microsoft's 1.6% isn't even close. By making Office 365 available on the iPad (along with Office Mobile for iPhone and Android), Microsoft has finally realized consumers care more than about their software than their OS.
Simply is this enough to make people want to buy a mobile device powered by Windows?
Microsoft Needs Mobile to Succeed
Microsoft is a visitor that has been a lot more successful with its software than its hardware. And fifty-fifty though they have failed to create a mass-adopted mobile device, the company is still generating massive profits. But to claim Microsoft is doing just fine without mobile would be wrong.
Mobile is non only the time to come of applied science, it'southward the present. And wearables nowadays unchartered territory where Microsoft has the potential to dominate – if they practise it correctly.
It may be besides late for Microsoft to stake any claim in the smartphone or tablet industries, but the smartwatch could be the mobile device they've been waiting for all along.
What practise y'all think? Will the Microsoft smartwatch exist a success? Should Microsoft make their products compatible with Android and iOS? Are smartwatches the future of mobile technology? Allow united states of america know in the comments below!
Source: https://www.newegg.com/insider/will-microsofts-smartwatch-be-a-success/
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